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Marketing for Nonprofits: Smart Strategies to Boost Engagement
Marketing for nonprofit organizations isn’t just about awareness—it’s about delivering the right message to donors at...
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Norton Healthcare Direct Mail Case Study
Targeted List Acquisition Boosts Engagement with New Movers
Norton Healthcare partnered with The Marek Group's HighNote division to develop a strategic, multi-channel approach to successfully drive new patient growth. By focusing on new movers in eight key counties and utilizing HighNote's HyprMail technology, Norton was able to maximize outreach and attain optimal ROI.
115 New Patients Engaged
178 Touches Across All HyprMail Channels
122% Immediate Return on Investment
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